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March 24.2025
3 Minutes Read

Understanding How Privately Listed Homes Disproportionately Harm Sellers of Color

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Unpacking the Impact of Off-MLS Sales on Communities of Color

In recent years, real estate dynamics have increasingly revealed stark disparities, particularly in communities of color. A recent study from Zillow indicates that home sellers who opt to list their properties off the Multiple Listing Service (MLS) suffer significantly greater financial losses, with the average seller in these neighborhoods losing nearly $10,000 compared to their counterparts in predominantly white areas. This gap in financial outcomes raises important questions about equity, access, and transparency in the housing market.

Historical Context: The Real Estate Landscape

Real estate practices have historically been marred by inequities, with systemic barriers impacting communities of color long before the current housing crisis. Discriminatory practices such as redlining have led to concentrated poverty and diminishing wealth-building opportunities for these communities. Today, the trend of selling homes off the MLS only exacerbates these issues, highlighting the critical need for equitable access to the housing market. Understanding this historical backdrop is essential to recognizing the profound implications of off-MLS sales.

The Disparities: A Deep Dive into the Numbers

Zillow's findings underscore a troubling reality: in majority Hispanic neighborhoods, homes sold off the MLS lost nearly $14,000 in potential value, representing a staggering 4% decrease. Similarly, homes in majority Black areas faced losses of approximately $5,600—3.1% less than MLS-listed homes. These financial shortfalls are not mere statistics but real losses that families endure, amplifying the racial wealth gap. In times where homeownership is touted as a pillar of economic stability, these losses are particularly detrimental.

Why Are Sellers of Color Choosing Off-MLS Listings?

One might wonder why sellers opt for off-MLS sales despite the financial repercussions. The answer often lies in a lack of advocacy and resources. Zillow's research indicates that real estate agents disproportionately guide Hispanic and Black sellers toward private listing networks. Alarmingly, 74% of Hispanic sellers and 73% of Black sellers reported that their agents recommended these private listings, while just 24% of white sellers received similar advice. This suggests a systemic issue where sellers of color may not receive the full array of selling options, emphasizing the need for empowerment and better representation in real estate.

The Future: Towards Transparency in Real Estate

The study calls for a renewed commitment to market transparency. Orphe Divounguy, a senior economist at Zillow, emphasizes the importance of maintaining open listings to avoid the regressions of the past, which could potentially lead to larger inequities in housing wealth. With a 26% reduction in home inventory since the pandemic, the urgency for equitable access to listings has never been more critical. Public transparency could not only support sellers but also encourage a healthier, more vibrant community for all buyers.

Call to Action: Advocating for Fair Real Estate Practices

As communities, it is essential to advocate for fair and equitable real estate practices. Ensuring that sellers have access to the full spectrum of options available will empower them to receive fair market value for their properties. Together, fostering a more inclusive housing market can begin to bridge the gaps that have long persisted in our communities. Join us in supporting initiatives that prioritize transparency in real estate!


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12.05.2025

Zillow Predicts a Warm Housing Market in 2026: What It Means for Buyers and Sellers

Update The Housing Market Forecast: Key Insights for 2026 The latest data from Zillow throws a spotlight on the upcoming year for the housing market, predicting that 2026 will be a turning point characterized by modest price growth and a notable increase in home sales. According to their analysis, existing home sales are expected to rise by 4.3% to reach approximately 4.26 million—indicating a gentle recovery from a challenging market experience in 2025. Understanding the Market Dynamics Several factors contribute to the brighter outlook for 2026. First and foremost, pent-up demand from buyers who have been waiting on the sidelines due to high mortgage rates and declining affordability is expected to start playing a significant role. Zillow projects a slight easing in mortgage rates, which, while remaining above 6%, will allow more potential buyers to enter the market. In addition, Zillow expects home values to rise by 1.2% in 2026, following years of relative stagnation. This gradual growth signifies a stabilizing trend in the housing market, countering earlier years when values fluctuated dramatically. The decline in the number of markets expected to experience price drops—from 24 to just 12—gives further credence to the optimism surrounding this forecast. What Does This Mean for Buyers and Sellers? For buyers, 2026 presents a chance for better opportunities, as the combination of increased inventory and a gradual decline in mortgage rates can lead to improved affordability. This is particularly important for first-time home buyers, who may face challenges in fast-moving markets. Engaging in a market with slowly rising prices can afford these buyers a foothold to negotiate more favorably. On the flip side, sellers should temper their expectations. While homes may see some appreciation in value, the anticipated stability suggests that aggressive pricing may not yield the bidding wars of previous years. Instead, a well-maintained, reasonably priced property will be essential to achieving a successful sale. Regional Insights: Not All Markets Are Alike Exploring local market conditions is crucial as national trends might obscure individual trends in localities. For instance, cities like Miami are looking at potential home value growth of 1.9%, while others like Dallas could see slight declines. This divergence is dependent upon various local factors, including job growth rates and inventory levels. The Rental Market Perspective The rental market also shows signs of split trends moving into 2026. Single-family rents are expected to rise by approximately 2.2%, driven by increased demand from potential buyers unable to purchase amid high costs. Conversely, multifamily rents are projected to stabilize, or even dip, driven by the influx of new apartment developments, leading to a higher supply in urban areas. Looking Ahead: The Importance of Informed Decisions As we march toward 2026, it is essential for both buyers and investors to remain informed. The insights provided by Zillow reveal that while the market appears to be stabilizing, it is also evolving based on changing buyer preferences, demographic shifts, and broader economic conditions. The emphasis on energy efficiency in home design shows a growing consumer shift toward sustainability, which is likely to influence buying decisions. Conclusion: Ready to Make Your Move? With a clearer outlook for the housing market ahead, it's an excellent time to reassess your position, whether you’re looking to buy, sell, or invest. Ensure to keep an eye on your local market specifics to tailor your strategy effectively. As the dynamics of home sales and values evolve, adaptability will be key. Embracing this changing landscape with proactive planning can yield rewarding results in the near future.

11.24.2025

Home Buyers Celebrate Record Discounts This Black Friday: Are You Ready?

Update Record Discounts: A Silver Lining for Home Buyers This fall, home buyers are celebrating remarkable price cuts just in time for the holiday season. According to a new analysis from Zillow, October witnessed an astounding median price reduction of $25,000 on typical U.S. home listings. This figure matches the steepest discounts ever recorded and reflects a significant shift in the housing market, where affordability pressures are pushing sellers to reevaluate their pricing strategies. Understanding the Market Dynamics As homes are taking longer to sell, it’s becoming increasingly common for sellers to reduce prices multiple times. Economists at Zillow suggest that many homeowners have substantial equity built up over the past few years, giving them the flexibility to offer discounts without risking losses. Kara Ng, Zillow's Senior Economist, notes, “These discounts are bringing more listings in line with buyers' budgets and helping fuel the most active fall housing market in three years.” Where Are the Discounts Happening? The discounts vary widely across different markets. The most significant reductions are in hot markets such as San Jose, where the median discount is $70,900, followed closely by Los Angeles at $61,000 and San Francisco at $59,001. In more affordable markets, however, the percentage discount in relation to typical home values is even greater. For instance, in Pittsburgh, a markdown of $20,000 represents approximately 9% of the metro area's average home price — the largest relative discount documented. What This Means for Buyers For potential home buyers, these reductions serve as a beacon of hope amidst rising living costs. The goal for many buyers at this time is to navigate the rebalanced housing market effectively. With nearly 27% of listings nationwide featuring some form of price reduction, savvy buyers can take advantage of this opportunity to negotiate better deals. The idea is to approach the market with patience and informed decision-making, knowing that the current conditions favor those willing to wait for the right moment. How Sellers Are Adjusting On the flip side, sellers are being pushed to reassess their expectations. While it might seem alarming for sellers to lower their asking prices, many can still secure a healthy profit due to their pre-existing equity. The evolving market is also fostering better collaboration between buyers and real estate agents, as transparent pricing becomes essential for making informed choices. A Glimpse Into the Future Looking ahead, it seems likely that the trend of price reductions will continue as more data on buyer behavior and market movements unfolds. The current buying climate indicates that patience could lead to rewarding outcomes for buyers, particularly in areas where prices have adjusted more dramatically. Some experts suggest that, as the market stabilizes, we might see a gradual shift back towards more balanced conditions, allowing both buyers and sellers to find common ground. Final Thoughts: Embrace the Opportunity As we approach this year’s Black Friday, it’s clear that the housing market is mimicking many retail trends: marked discounts and limited-time opportunities for consumers to act. With the right preparations and a keen awareness of their local markets, aspiring home owners can feel confident as they embark on this journey. Remember, every discount is ultimately a chance to make your dream home more accessible.

11.20.2025

How Private Listings in Chicago Are Threatening Housing Equality Nationwide

Update The Hidden Impact of Private Listings on Housing Equity In recent years, Chicago has emerged as a case study for the consequences of a growing trend in real estate: private listings. These exclusive networks, which allow select agents to market homes only to a limited audience, are highly problematic. Recent findings from Zillow have shown a stark disparity in how these listings are distributed, further stigmatizing neighborhoods based on racial composition. Homes in majority-white areas were found to be 2.2 times more likely to be listed privately compared to their counterparts in majority-non-white neighborhoods. This alarming trend raises pressing questions about transparency and equity in the housing market. The Real Numbers Behind the Segregation According to the Zillow study, approximately 7.9% of homes in majority-white neighborhoods were listed privately, as opposed to just 3.4% in majority-non-white areas. This discrepancy persisted even after adjusting for other factors such as price, home type, and listing activity. The implications of this pattern emphasize how private listings do not just limit market access; they ultimately deepen the systemic issues of segregation. How Private Listings Reinforce Racial Separation Real estate professionals and researchers caution that the network structure of private listings fuels existing segregation. Elizabeth Korver-Glenn's research highlights that predominantly white agents often serve primarily white clients, which restricts the information flow to a diverse clientele. Consequently, Asian, Black, and Latino homebuyers become less likely to discover opportunities for housing that aren't broadcasted widely. A Fair Housing Quandary As we reflect on the intentions of the Fair Housing Act, its promise has not been realized. Michael Chavarria from the HOPE Fair Housing Center articulates this struggle: "Fifty-seven years after the Fair Housing Act promised an end to housing segregation, we are still waiting for that promise to be fulfilled." With results suggesting private listings could lead to digital redlining, industry experts are calling for greater transparency and market access. Homebuyers should not have their choices limited based on insider information. The Call for Change in Real Estate Practice The changes in the listing practices require immediate attention from the real estate community. In cities like Chicago, the consequences of these private systems are clear-cut, with homes being marketed selectively. As the National Association of Realtors emphasizes, an open market is beneficial for all parties involved: it encourages fair pricing, a diverse array of opportunities, and fosters a healthier housing economy. Action Steps Toward a Just Housing Market Recognizing these issues, what can communities and individuals do? Advocating for policy changes to ensure transparent listings may promote equitable housing. Additionally, discussing housing options openly across communities can help bridge the gap created by private networking practices. The Importance of Community Involvement From grassroots initiatives to local meetings discussing housing equity, community involvement plays a critical role in addressing these disparities. Residents can participate in discussions and support movements that aim to hold real estate professionals accountable for their listing practices. A united call for change will reverberate across the real estate market, instigating a necessary shift. In the quest for justice and equity in housing, recognition and action are crucial. It's time for the real estate industry to reject practices that promote segregation and endorse strategies that support inclusivity and accessibility.

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